Hear from thought leaders in pharma code compliance and healthcare: More details to be announced soon
Join us this year for another exciting day with leading industry experts, one year on from the ABPI's QR Codes update, and learn more about how we're shaping the future of medicines information with an exclusive look at new product updates.
The event offers a unique mix of discussion panels and insight sessions for Regulatory Affairs, Medical Information and Commercial Pharma to be updated with the latest developments in medicines information publishing, compliance and patient safety.
This event is for Datapharm customers only.
By participating in this year's event you may end up in photographs or video footage recorded for our marketing materials. If you wish not to be included in any of the photographs or footage used for marketing purposes, please contact us via [email protected] after registering.
A first look at the day's agenda
Sessions confirmed
The importance of effective RMM materials
Datapharm is delighted to be welcoming Shahin Kauser, Leading Senior Scientific Assessor at the Medicines and Healthcare Products Regulatory Agency (MHRA), for an exclusive session delivering guidance on Risk Minimisation Measures and the regulator's latest developments in this area.
You will also learn about the important role RMMs can play in informing HCPs and patients about the benefits and risks of taking a medicine, the potential pitfalls of delivering RMM materials effectively, and get a rare chance to share your feedback and questions directly with the MHRA.
ABPI Code workshop
Datapharm welcomes award-winning Code Expert, Jayne Packham, for an exclusive Code Compliance workshop, where she'll be dishing out practical advice to help you embrace the ABPI Code with confidence while staying compliant.
As ever with Jayne's workshops, this promises to be a lively, interactive session with helpful guidance for sharing medicines information compliantly.
Lessons learned: Putting digital PI into practice
Following the game-changing update to Clause 12 of the ABPI Code in 2024, there have been many questions around how to use QR codes for sharing prescribing information (PI). One year on, we'll be welcoming Richard Blackwell, Medical Lead, and Jenni Harrison, Marketing Partner (both Roche), to get an inside look into their journey with rolling out digital PI across the organisation.
This session also highlights the use of QR codes for marketing materials, and how companies can remove the burden and risk of hard copy PI.
Truth in Treatment: Helping healthcare professionals and patients overcome misinformation
In an age where engagement can trump fact, it's never been more critical to equip HCPs with trustworthy and accurate information during their patient treatment.
This exclusive panel will be bringing together healthcare experts to discuss these challenges at work, explain what they are really looking for in their information-seeking journeys and discuss the impact of generative AI tools.
We're excited to announce Nishali Patel (National Digital Health Lead, NHS), Clayton Wong (Lead Pharmacist and Co Secretary at the British Oncology Pharmacy Association) and Iram Husain (Senior Medicines Advice pharmacist, SPS) to the panel, collectively offering a range of perspectives on the topic.
Answering HCPs’ questions about medicines information with SRDs
Understanding HCP search behaviours and serving them with accessible scientific content on-demand is critical to the Medical Information function.
In this co-presentation, Pfizer's Aqid Iqbal will be sharing his company's success story with SRD (Scientific Response Document) searches, while Datapharm's Ian Hamilton will be sharing insight on HCP searches in the UK and Germany.
